QR Code Marketing – What Is That?
QR codes, or Quick-Response codes, are 2-D barcodes that can be programmed to contain all sorts of different information. When scanned by a smartphone’s camera, the QR code performs the programmed action.
Try scanning this QR code with your smartphone’s camera and see what you get. You’ll need a free QR code reader app first!
QR code marketing is the next biggest thing in marketing and has been adopted by many international companies, such as Ford and Verizon, as part of their marketing campaigns. In fact, it was recently reported that 22% of Fortune 50 companies are using QR code marketing.
If you aren’t harnessing the power of QR code marketing, you could be missing new business leads each and every month.
So What Can QR Code Marketing Do For Me?
QR codes, as part of your marketing strategy, can be made to do a huge number of things to help your business, such as: -
- Sending a visitor to your website
- Director the customer to a special offer or discount
- Immediately downloading your contact details to their smartphone
- Making a telephone call or sending a text message instantaneously
- Sending an email with any information you require
- Giving your customers additional information about a product or service
With a little creativity, you can programme a QR code to do pretty much anything. When used as part of a wider advertising campaign, QR code marketing can give you the edge over your competitors.
Imagine a 5ft promotional poster on your storefront window with an eye-catching QR code in the middle offering a free discount to customers – that would make people turn their heads and look at your business, creating huge interest in your offer.
At White Rose SEO, we know how to get the most out of a QR code marketing campaign and can advise you as to how best to use this potentially powerful piece of marketing.
We have partnered with the brilliant people over at QRStuff.com to bring your business a huge variety of ways to utilise QR code marketing as part of your advertising strategy.
Head over to QRStuff.com now and see exactly what QR code marketing can do for you!










